There are so many ways, we hope that you will read our entire site and watch our videos. They will teach you the reasoning for getting call tracking better than a simple FAQ answer. But to give you an example, how many people called you for the last ad you took out on Instagram? I mean, do you know exactly how many people dialed your phone number from that single ad? With Call Trax Pro, you WILL know exactly how many, who, their phone number, the time of day they called, how long they were on the phone with your sales people, and who the salesperson was. You will even be able to listen to the recording to see how well they sold the product/service of your company.